Note: The job is a remote job and is open to candidates in USA. Babylist is the leading platform for expecting and new families, and they are seeking an experienced Branded Content Editor. The role involves writing and editing sponsored emails, managing projects, and leveraging AI tools to enhance production workflows.
Responsibilities
- Write, edit, build in Figma, and QA branded email before it ships
- Set and document the standards for branded email: voice, quality, and production process
- Develop AI-assisted workflows that reduce manual production time across the team
- Coach the team on how to use AI tools you discover and develop so everyone levels up
- Pull and analyze email performance data; use what you learn to adjust copy and hit benchmarks. Report monthly
- Manage multiple assignments simultaneously and hit deadlines in a high-volume environment
- Flex into other branded content as priorities shift: articles, newsletter placements, feed copy
Skills
- Exceptional writer and editor with a sharp brand voice
- Writes fast and accurately, and can adapt a message to meet client and user needs without losing Babylist's tone
- Fluent in AI tools (Claude, ChatGPT, Gemini, etc.) for research, outlining, data collection, automations, and more to improve the team's production workflows
- Proficient in Figma, comfortable building and QA'ing email
- Data-driven, reads performance data and knows how to act on it
- Systems-oriented, spots bottlenecks and builds solutions
- Natural relationship builder, treats cross-functional partnerships as essential to getting the best work done
- Clear communicator, knows when to flag an issue, when to push back, and when to let it go
- Handles client and legal revisions efficiently and protects the user experience
- 4+ years writing and editing branded content, or at a digital publisher or media company
- You naturally reach for AI in your work
Benefits
- Company-paid medical, dental, and vision insurance
- Retirement savings plan with company matching and flexible spending accounts
- Generous paid parental leave and PTO
- Winter Wonder Week: the whole company takes a paid week off at the end of the year, whether or not you celebrate anything, so everyone's out at once and comes back refreshed
- Remote work stipend to set up your office
- Perks for physical, mental, and emotional health, parenting, childcare, and financial planning
Company Overview