Note: The job is a remote job and is open to candidates in USA. Unisys is a global technology company focused on helping organizations reimagine the status quo. The Event Marketing Senior Associate leads the strategy, planning, execution, and performance measurement of high-impact events to build brand awareness and generate qualified pipeline.
Responsibilities
- Plan and manage a global and regional event calendar, including trade shows, executive roundtables, webinars, client forums, conferences, and owned experiential events
- Build event strategies that support ABM, pipeline acceleration, client retention, and brand positioning
- Partner with product marketing, field marketing, sales, communications, and leadership to align event themes with business priorities
- Manage budgets, timelines, vendors, logistics, contracts, and on-site execution
- Develop event messaging, booth experiences, presentations, run-of-show documents, and attendee engagement plans
- Coordinate pre-event promotion, registration, follow-up, and lead handoff to sales
- Track event KPIs such as attendance, engagement, meetings booked, leads generated, pipeline influence, and ROI
- Evaluate event performance and recommend improvements for future programs
Skills
- 5+ years of event marketing, field marketing, or integrated marketing experience in a B2B technology environment
- Proven success planning and executing events that support demand generation and pipeline growth
- Experience working with sales teams and navigating complex stakeholder groups
- Strong project management skills with the ability to manage multiple deadlines and priorities
- Familiarity with ABM, CRM, marketing automation, and event measurement practices
- Excellent communication, presentation, and vendor management skills
- Ability to travel as needed for events and onsite support
- Experience supporting enterprise technology, services, or global solution-based marketing
- Background in executive events, customer forums, analyst events, or partner events
- Ability to develop event content and narratives tied to business outcomes
- Comfort using performance data to optimize event strategy and resource allocation
Benefits
- Unlimited paid time off
- A 401(k) match
- Comprehensive healthcare
- HSA matching
- Ongoing learning opportunities
Company Overview
Unisys is a worldwide information technology company. They provide a portfolio of IT services, software, and technology that solves It was founded in 1986, and is headquartered in Blue Bell, Pennsylvania, USA, with a workforce of 10001+ employees. Its website is http://www.unisys.com.