Note: The job is a remote job and is open to candidates in USA. itD is a consulting and software development company that emphasizes diversity, innovation, and integrity. They are seeking a Marketing Coordinator to enhance brand presence and drive engagement through strategic social media initiatives, focusing on mid-market and SMB audiences.
Responsibilities
- Analyze competitor social media and community strategies to identify trends, opportunities, and differentiators within the mid-market and SMB landscape
- Develop and execute social media strategies and content aligned with marketing objectives and brand guidelines
- Create and manage social media content calendars to ensure consistent, engaging, and high-quality content across platforms
- Monitor social channels for trends, conversations, and engagement opportunities, and respond in a timely and professional manner
- Foster and moderate online communities, building relationships with customers, partners, and industry influencers
- Collaborate cross-functionally with marketing, sales, and content teams to ensure messaging accuracy and support lead generation efforts
- Track, analyze, and report on social media performance metrics, providing actionable insights and optimization recommendations
- Attend regular internal practice community meetings
- Collaborate with your itD practice team on industry thought leadership
- Complete client case studies and learning material (blogs, media material)
- Build out material to contribute to the Digital Transformation practice
- Attend internal itD networking events (in person and virtual)
- Work with leadership on career fast-track opportunities
Skills
- 3+ years of experience managing social media channels and online communities for a B2B or technology organization
- Strong understanding of social media platforms, analytics, and content best practices
- Experience developing and executing social media strategies and content calendars
- Proven ability to analyze performance data and translate insights into actionable strategies
- Excellent written and verbal communication skills with strong storytelling capabilities
- Demonstrated ability to collaborate cross-functionally and influence stakeholders
- Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent work experience required
- Experience supporting mid-market or SMB customer segments
- Background in B2B technology or digital marketing environments
- Experience with social media management and analytics tools
- Strong program management skills with the ability to manage multiple priorities
Benefits
- Comprehensive medical benefits
- A 401k plan
- Paid holidays
- Medical
- Dental
- Vision
- Life insurance
- Paid holidays
- 401K + matching
- Networking & career learning and development programs
- Dynamic environment in a culture of respect, empowerment and recognition for a job well done
Company Overview
itD is a different kind of technology and software development consultancy that puts client needs at the center of what we do. It was founded in 2005, and is headquartered in Campbell, California, USA, with a workforce of 501-1000 employees. Its website is https://itdtech.com.