Note: The job is a remote job and is open to candidates in USA. HeyPao is a running app built by runners, focused on helping users discover races and create personalized race-day strategies. They are seeking a Summer Product Marketing Intern to support social media marketing initiatives, conduct market research, and assist in defining messaging for their target audience.
Responsibilities
- Lead marketing campaigns from concept through to execution, driving awareness and growth for the product
- Proficiency in Market Research and ability to analyze customer behavior and trends
- Create compelling content across social media like Instagram, TikTok, LinkedIn, and Reddit
- Research and identify key audiences, communities, and partnerships to help HeyPao reach more runners
- Conduct Market Research and Go-to-Market Strategy development
Skills
- Proficiency in Market Research and ability to analyze customer behavior and trends
- Create compelling content across social media like Instagram, TikTok, LinkedIn, and Reddit
- Research and identify key audiences, communities, and partnerships to help HeyPao reach more runners
- Conduct Market Research and Go-to-Market Strategy development
- Passionate about running
- Strong skills in Market Research and understanding customer insights
- Experienced with social media platforms and have a feel for what content resonates
- Proficiency in Social Media Marketing and Social Media Content Creation
- A strong communicator and storyteller, whether in a caption, an email, or a pitch
- Comfortable working independently in a fast-moving startup environment
- Eager to learn, take feedback, and make a real impact from day one
- Detail-oriented with an ability to work independently and meet deadlines
Company Overview