Note: The job is a remote job and is open to candidates in USA. SutherlandGold is a communications firm looking for a skilled communications professional to join their team as a Public Relations Account Executive. The role involves executing account activities, managing media relations, and contributing to client programs with a focus on B2B tech.
Responsibilities
- Work within a team to execute account activities laddering up to larger plans
- Play key role in account activities including media relations, social media, research and client program implementation, etc
- Responsible for executing and/or overseeing a variety of client program activities including research, owned and earned media monitoring, and establishing relevant relationships on behalf of clients
- Contribute to media program, ensuring overall strategy is executed with an attention to detail and knowledge of client and media landscape
- Draft thorough, concise pitches to media for client announcements and pitching efforts
- Consistently secure media coverage, interviews and opportunities for clients
- Develops drafts of client documents including press releases, Q&As, fact sheets, social media posts, results reports, activity reports, etc. and proofs all documents for thoroughness and accuracy before providing to other team members or client for review
- Leveraging clients’ extensive data to conceive and drive stories apart from traditional news milestones
- Point person on client teams for executive speaking and awards; able to organize program and oversee submission process as well as support drafting materials
Skills
- 1-2 years of experience in a public relations agency post graduation
- Proactive, reliable, responsible and accurate with an attention to detail
- Ability to multi-task and manage priorities in a fast-paced and highly collaborative team environment
- Ability to adapt to a constantly changing environment and successfully meet multiple daily deadlines
- Excellent verbal and written communication skills
- B2B Tech experience - cybersecurity, AI, fintech, enterprise a plus
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