Note: The job is a remote job and is open to candidates in USA. Graco is a leading manufacturer of premium equipment for fluid and powder materials. The Senior Account Manager plays a critical role in building a profitable customer base for Graco products, driving strategic growth, and ensuring a superior customer experience through advanced sales strategies.
Responsibilities
- Identify and establish effective sales channels to support the customer base with the assigned products and relevant applications
- Create targeted marketing strategies to promote product offerings within these channels, focusing on maximizing reach and effectiveness
- Design and implement territory-specific sales plans that align with the divisional distribution strategy, focusing on both acquiring new accounts and nurturing key existing ones
- Analyze territory performance metrics and adjust strategies accordingly to optimize sales results, ensuring alignment with overall company goals
- Collaborate with the marketing team to develop promotional materials and campaigns that support sales efforts within designated territories
- Maintain a high level of responsiveness to customer inquiries, ensuring prompt and effective communication that addresses client needs and questions
- Utilize customer relationship management (CRM) tools to track interactions and follow-ups, ensuring that all customer engagements are documented and actionable
- Conduct regular site visits and outreach efforts to build rapport with industrial contractors and facility managers, assessing their specific needs and preferences regarding products
- Foster long-term relationships with customers by providing exceptional service and support, ensuring they view Graco as a trusted partner
- Collaborate with internal teams to design and implement innovative distribution programs that enhance market presence and increase sales effectiveness in the assigned channels
- Analyze the effectiveness of existing programs and make recommendations for enhancements based on market feedback and performance data
- Monitor industry trends and competitor activity, providing insights and feedback to sales and marketing management
- Provide regular updates and detailed reports to sales and marketing management, highlighting key insights that can inform strategic decision-making
- Act as the primary liaison between customers and Graco to optimize new product launches and drive sales for both new and existing products
- Implement training sessions for sales staff and channel partners to equip them with the necessary knowledge and tools for effectively promoting new products
- Establish partnerships and agreements with material suppliers to support sales and distribution efforts
- Manage training and demo equipment accounts per corporate standards
Skills
- Bachelor's degree in business, engineering, marketing, a technical field, or equivalent experience
- 5+ years of sales experience, ideally in mechanical product sales through distribution channels
- Exceptional written, verbal, and presentation skills, with a proven ability to convey complex technical information to diverse audiences in a clear, compelling manner
- Advanced mechanical aptitude, enabling a deep understanding of product specifications and applications and the ability to communicate these effectively to senior stakeholders
- Proven ability to work independently while effectively adapting to diverse end-user requirements and shifting market conditions
- Expertise in managing and optimizing distribution channels, with a strong focus on building high-impact partnerships and providing exceptional support to channel partners
- Willingness to travel as required to meet customer and business needs
- Valid Driver's License and ability to maintain insurability with Graco's chosen Fleet Insurer
- Global industrial manufacturing experience and knowledge
- MBA or Master's degree preferred
Benefits
- Medical
- Dental
- Stock purchase plan
- 401(k)
- Tuition reimbursement
Company Overview
Graco is a provider of premium pumps and spray equipment for fluid handling in the construction. It was founded in 1926, and is headquartered in Minneapolis, Minnesota, USA, with a workforce of 1001-5000 employees. Its website is http://graco.com/in/en/.