The Sales Enablement Specialist is the regional execution arm of the global Sales Enablement function. Operating within a hub-and-spoke model, this role is responsible for regionally executing the global sales enablement strategies that are designed to empower representatives to optimize every buyer interaction and maximize sales results.
The Sales Enablement Specialist leverages expertise in Go-To-Market (GTM) processes, buying behaviour and sales enablement tools to guide sales teams in their growth as problem centric sellers. By aligning global sales enablement programs with regional market nuances, the Sales Enablement Specialist ensures that sellers and managers are equipped with the insights, coaching, and tools needed to generate and advance sales pipeline to achieve their targets.
A growing component of this role will be driving the adoption and proficiency of AI-augmented technologies designed to improve field sales efficiency. The Sales Enablement Specialist acts as a bridge to the field, ensuring new tools and capabilities are successfully integrated into daily sales workflows to maximize seller productivity and impact.
Core areas of impact include:
- Regional Field Support: Providing dedicated, time-zone aligned execution for sales teams, including liaising with Sales Managers to identify regional needs and report back to the Manager, Global Sales Enablement.
- Content Regionalization: Disseminating global content with regional relevance, including native language support where required.
- Sales Empowerment: Guiding reps through a problem centric buying journey to advance opportunities and close deals.
- AI Tool Adoption: Supporting the deployment and ongoing usage of AI-driven capabilities to streamline regional sales processes.
- Performance Measurement: Tracking regional enablement adoption and its impact on sales results.
Responsibilities:
- Regional Execution: Implements global enablement strategies and programs within the designated region to ensure speed and local relevance.
- Seller Empowerment: Equips sales representatives with the knowledge, tools, and supporting managers in their coaching efforts, aligned towards advancing sales results.
- AI Deployment Support: Partners with Manager, Global Sales Enablement during the rollout of AI-augmented technologies, serving as the regional field liaison for the sales team.
- Content Dissemination: Executes the regional delivery of problem centric sales messaging and job aids to ensure they are accessible at the point of need.
- Pipeline Optimization: Guides reps in applying GTM processes and buyer behavior insights to optimize sales interactions and close opportunities.
- Stakeholder Support: Fields ad hoc content and support requests from regional sales teams to ensure continuous productivity.
- Feedback Collection: Regularly gathers feedback from the regional sales teams to inform the Manager, Global Sales Enablement of any necessary programme improvements.
- Tool Adoption: Drives the use and productivity of available enablement tools and sales / marketing content repository, within the regional teams.
- Cross-Functional Collaboration: Partners with the Global Sales Trainer and regional sales managers to coordinate training tailored to staff onboarding and development.
- Market Awareness: Monitors and reports on regional market requirements to help position messaging effectively against local competitors and specific regional needs.
Proven Characteristics for Success
- Expertise in problem centric selling and the ability to translate insights into actionable sales guidance.
- AI-Literate & Tech-Forward: A strong interest in and aptitude for leveraging AI-augmented technologies to improve sales performance.
- Strong action-oriented mindset with a focus on regional execution and results.
- Ability to work independently while remaining aligned with a global management hub.
- Excellent interpersonal and communication skills to effectively support diverse sales teams.
- Data-driven approach to tracking regional sales performance and enablement adoption.
Qualifications, Skills, and Knowledge / Experience
Essential
- 2+ years of proven sales enablement experience.
- Proven ability to articulate problem centric selling approaches.
- Demonstrable experience in developing client-focused solutions and initiatives.
- Excellent presentation and organizational skills.
- Fluent in verbal and written English.
- Legal eligibility for authorized employment within the specified geographic region (PH or MX).
Preferred
- Native language proficiency for the specific region supported (e.g., Spanish for LATAM).
- Knowledge and experience working within the EdTech sector.
- Knowledge of GAP Selling or other Problem Centric selling frameworks.
- Familiarity with technologies such as Salesforce, Highspot, Tableau and Groove.
- Experience using AI-augmented sales tools.
- Experience supporting training workshops to sales staff.
Education
- Educated to degree level or equivalent experience.
- Resourcefulness: Possesses a mindset of abundance and redefines what’s possible; creates and advances ways of achieving results in new or difficult situations either by appropriating additional resources or by doing more with less.
- Accountability: Holds oneself responsible for required actions and ensures that team members/colleagues/peers also own responsibility for their designated tasks while meeting the collective team and company goals. All in service of creating a high-performing environment.
- Curiosity: Has a growth mindset and leads with questions vs. assumptions. Unleashes creativity and possibility by actively seeking new experiences, information, and knowledge; embraces challenges, takes risks, learns fast and welcomes change.
- Quality Focus: Setting high-quality standards for our work and striving for continuous improvement and quality assurance so that our internal & external customers get the best possible outcomes.
Total Rewards @ Turnitin
At Turnitin, we believe Total Rewards go far beyond pay. While salary, bonus, or commission are important, they’re only part of the value you receive in exchange for your work.
Beyond compensation, you’ll experience the intrinsic rewards of unleashing your potential and making a positive impact on global education. You’ll also thrive in a culture free of politics, surrounded by humble, inclusive, and collaborative teammates.
In addition, our extrinsic rewards include generous time off and health and wellness programs that provide choice, flexibility, and a safety net for life’s challenges. You’ll also enjoy a remote-first culture that empowers you to work with purpose and accountability in the way that suits you best, all supported by a comprehensive package that prioritizes your overall well-being.
Our Mission is to ensure the integrity of global education and meaningfully improve learning outcomes.
Our Values underpin everything we do.
- Customer Centric: Our mission is focused on improving learning outcomes; we do this by putting educators and learners at the center of everything we do.
- Passion for Learning: We are committed to our own learning and growth internally. And we support education and learning around the globe.
- Integrity: Integrity is the heartbeat of Turnitin—it is the core of our products, the way we treat each other, and how we work with our customers and vendors.
- Action & Ownership: We have a bias for action. We act like owners. We are willing to change even when it’s hard.
- One Team: We strive to break down silos, collaborate effectively, and celebrate each others' successes.
- Global Mindset: We consider different perspectives and celebrate diversity. We are one team. The work we do has an impact on the world.
Global Benefits
- Remote First Culture
- Health Care Coverage*
- Education Reimbursement*
- Competitive Paid Time Off
- Self-Care Days
- National Holidays*
- 2 Founder Days + Juneteenth Observed
- Paid Volunteer Time*
- Charitable contribution match*
- Monthly Wellness or Home Office Reimbursement/*
- Access to Modern Health (mental health platform)
- Parental Leave*
- Retirement Plan with match/contribution*
* varies by country
Seeing Beyond the Job Ad
At Turnitin, we recognize it’s unrealistic for candidates to fulfill 100% of the criteria in a job ad. We encourage you to apply if you meet the majority of the requirements because we know that skills evolve over time. If you’re willing to learn and unleash your potential alongside us, join our team!
When you join Turnitin, you'll be welcomed into a company that is a recognized innovator in the global education space. For more than 25 years, Turnitin has partnered with educational institutions to promote honesty, consistency, and fairness across all subject areas and assessment types. Turnitin products are used by educational institutions and certification and licensing programs to uphold integrity and increase learning performance, and by students and professionals to do their best, original work.
Experience a remote-first culture that empowers you to work with purpose and accountability in a way that best suits you, supported by a comprehensive package that prioritizes your overall well-being. Our diverse community of colleagues are all unified by a shared desire to make a difference in education.
Turnitin is a global organization with team members in over 35 countries including the United States, Mexico, United Kingdom, Australia, Japan, India, and the Philippines.
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